Ferrari Delays Second Electric Vehicle After Weak Market Interest.
Ferrari has delayed the launch of its second electric vehicle to 2028 due to low demand. Find out what this means for Ferrari’s EV strategy and the future of electric supercars.
Maranello, Italy – June 2025
In a surprising move that reflects shifting trends in the luxury automotive world, Ferrari has officially postponed the launch of its second electric vehicle (EV), citing “almost zero demand” for its upcoming electric lineup. The delay marks a significant moment in Ferrari’s electrification journey, especially as the company hasn’t yet released its first EV.
Ferrari’s First EV Still On Track for October 2025
Ferrari’s debut all-electric supercar is still scheduled to launch on October 9, 2025, as part of a limited-production showcase of the brand’s electric capabilities. Priced at an estimated €500,000, the model will be built at Ferrari’s new high-tech production facility. Deliveries are expected to begin in spring 2026.
However, plans for a second EV model, originally set for a 2026 release, have been quietly delayed to at least 2028, according to an exclusive report from Reuters citing unnamed sources inside the company.
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Why the Sudden Change?
Despite the global push toward EV adoption, Ferrari appears to be facing major headwinds in the electric supercar space. Insiders suggest that the decision to delay was driven by a lack of pre-market enthusiasm and minimal customer interest, contradicting earlier expectations of strong demand.
This development echoes a broader industry trend. Luxury and sports car manufacturers, including Porsche, have also started to temper their EV ambitions amid growing skepticism about battery-electric technology in the high-performance segment.
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Ferrari’s Hybrid Legacy Still Shines
Ferrari is no stranger to electrification. The company pioneered hybrid tech in models like the LaFerrari (2013) and SF90 Stradale (2019) — both critically acclaimed for their blend of raw power and efficiency. But going fully electric appears
to be a bigger challenge.
Many Ferrari loyalists have expressed concerns that EVs may compromise the “soul” and “character” of the brand. Others cite the added weight of battery packs, which could negatively impact handling and performance — core pillars of Ferrari’s identity.
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🏁 What’s Next for Ferrari’s EV Roadmap?
Ferrari remains committed to the launch of its first electric supercar and plans to use it as a stepping stone for its three-stage EV strategy. While the second EV model has been delayed, insiders note it’s not canceled — simply put on hold until market conditions improve.
As the electrification landscape continues to evolve, Ferrari’s next moves will be closely watched by both fans and industry analysts alike.
Ferrari has delayed the launch of its second electric vehicle to 2028 due to low demand. Find out what this means for Ferrari’s EV strategy and the future of electric supercars.
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